Greenbelt Unveils Its Reimagined Cinemas, Elevating the Premium Moviegoing Experience

 

Photo credit: Ayala Malls Cinemas

The reimagination of Greenbelt is shaping up to redefine the standard for shopping, leisure and entertainment in Metro Manila, exemplifying the best of what Ayala Malls has to offer. 

“Reinventing a place as iconic as Greenbelt demands both ambition and attention to detail,” said Ayala Malls COO Paul Birkett. “Alongside an exceptional mix of global and local luxury brands, we’ve also refreshed the entertainment experience with upgraded theaters, a revitalized lobby and a curated selection of food and snack options.”

Among the most anticipated transformations are Greenbelt’s cinemas, which include the popular 4DX – the go-to choice for an immersive multi-sensory moviegoing experience – and the beloved My Cinema, the preferred venue for private and exclusive celebrations.  

Photo credit: Ayala Malls Cinemas

Greenbelt’s refreshed cinemas introduce a redesigned lobby featuring a massive video wall, ideal for visionary storytelling and showcasing trailers. The newly refined ticket booth now sports a streamlined look that adds a touch of class and modern vibe. The Movie Snackbar has also been updated with a sleeker appearance and expanded food offerings for movie lovers who enjoy snacking while watching. Making their debut are must-try popcorn flavors Truffle Parmesan, Smoked Gouda, and Salted Caramel, served in a Greenbelt-exclusive popcorn bucket design, and food options from Mamou, Potato Corner, Toki, Chihuahua and Carmen’s Best.

Inside the theaters, every detail has been elevated. The cinemas now feature upgraded interior wall panels, lush carpeting and warm atmospheric lighting that creates a cozy and inviting ambiance. Seating was enhanced as well with all cinemas outfitted with Slider seats. These seats feature a wider, all-leather design, and smooth glide mechanism that intuitively shifts to a slightly reclined position without the need for electric controls – delivering both comfort and ergonomic support and ultimately enhances viewer experience.  

From left) Ayala Malls executives John Malte, Sherlene Cruz, Mae Dichupa and Yvette Roldan, with artist Kayla Rivera, who hosted the event 

Photo credit: Ayala Malls Cinemas

The refreshed Greenbelt cinemas were unveiled on February 10, where guests were treated to the enhanced cinematic experience and an exclusive preview of the highly anticipated “Wuthering Heights,” Emerald Fennell’s movie adaptation of Emily Brontë’s classic novel, starring Margot Robbie and Jacob Elordi. Prior to the special screening, guests were treated to hors d’oeuvres and refreshments from Dilingers, with live entertainment courtesy of a live quartet. 

A live quartet serenaded the guests

Photo credit: Ayala Malls Cinemas

Guests were treated to hors d’oeuvres and cocktails from Dilingers

Photo credit: Ayala Malls Cinemas

The event was capped off with an exclusive preview of “Wuthering Heights,” now showing in Ayala Malls Cinemas

Photo credit: Ayala Malls Cinemas

Yvette Roldan, Ancillary Business Head of Ayala Malls, is excited for moviegoers to experience the reinvigorated Greenbelt cinemas. “From theater design, lighting and seating to screen and sound technologies, we have upgraded the entire movie-watching experience at Greenbelt cinemas to ensure comfort and quality,” she said. “Be it with friends, families or significant others, we invite you to experience the big screen’s greatest stories at Greenbelt cinemas.”

Photo credit: Ayala Malls Cinemas 

The premium cinema experience begins even before guests arrive in Greenbelt. With the all-new Ayala All Access, www.ayalaallaccess.com, moviegoers can conveniently check movie schedules and book their Greenbelt Cinema tickets online.

Experience luxury leisure at Greenbelt, and step into cinemas where design, comfort, and technology come together to make all the difference. For updates, visit Greenbelt’s Facebook and Instagram pages, and Ayala Malls Cinemas Facebook and Instagram pages. “Wuthering Heights” is now showing at Ayala Malls Cinemas. Book your tickets by visiting www.ayalaallaccess.com