A brand new record has been set! “Spider-Man: Brand New Day” becomes biggest trailer in history with 718.6 million views

 COLUMBIA PICTURES

Out in PH cinemas on July 29

Upon its debut, the internet erupted with excitement, propelling Sony Pictures’ Spider-Man: Brand New Day trailer to a historic 718.6 million views in its first 24 hours, per WaveMetrix. The trailer had already become the most-watched ever within just eight hours of launch, reaching 373 million views worldwide and surpassing Deadpool & Wolverine’s previous 24-hour record (365 million).

Watch the trailer: https://youtu.be/WMSNBV12MYs?si=f_DaGH3-pUQjjfiw

The Spider-Man: Brand New Day trailer also surpassed the 24-hour record set by Grand Theft Auto VI (475 million views), which was previously billed as the biggest video launch of all time upon its 2025 release. The trailer for Spider-Man: No Way Home—which went on to earn $1.9 billion at the global box office—generated 355.5 million views in its first 24 hours. After the record-breaking global success of Spider-Man: No Way Home, Spider-Man: Brand New Day marks an entirely new chapter for Peter Parker and Spider-Man. Four years have passed since the events of No Way Home, and Peter is now an adult living entirely alone, having voluntarily erased himself from the lives and memories of those he loves. Crime-fighting in a New York that no longer knows his name, he's devoted himself entirely to protecting his city — a full-time Spider-Man — but as the demands on him intensify, the pressure sparks a surprising physical evolution that threatens his existence, even as a strange new pattern of crimes gives rise to one of the most powerful threats he has ever faced.

Spider-Man: Brand New Day is swinging into Philippine cinemas on July 29. 

About Spider-Man: Brand New Day

After the record-breaking global success of Spider-Man: No Way Home, Spider-Man: Brand New Day marks an entirely new chapter for Peter Parker and Spider-Man. Four years have passed since the events of No Way Home, and Peter is now an adult living entirely alone, having voluntarily erased himself from the lives and memories of those he loves. Crime-fighting in a New York that no longer knows his name, he’s devoted himself entirely to protecting his city — a full-time Spider-Man — but as the demands on him intensify, the pressure sparks a surprising physical evolution that threatens his existence, even as a strange new pattern of crimes gives rise to one of the most powerful threats he has ever faced.

Directed by: Destin Daniel Cretton

Written by: Chris McKenna & Erik Sommers

Based on the MARVEL Comic Book by: Stan Lee and Steve Ditko

Produced by: Kevin Feige, Amy Pascal, Avi Arad, Rachel O’Connor

Executive Producers: Louis D’Esposito, David Cain

Cast: Tom Holland. Zendaya, Sadie Sink, Jacob Batalon, Jon Bernthal, Tramell Tillman, Michael Mando, and Mark Ruffalo

Credit: “Columbia Pictures”